Online shopping is slowly creeping into India. As of now, a large number of people prefer buying everything from groceries to clothes online. Not so long ago, the Indian audience was wary of shopping online owing to potential thefts, etc.
However, that has now changed. Only last year during Diwali, online portals made more profit compared to retail stores. Thus, India has come a long way from being a country of wary online shoppers to a country of millions of happy online shoppers.
There are a large number of online shopping portals out there. However, which one to trust is quite a dilemma.
NO .1 AMAZON.IN
A large number of people from India swear by the services of Amazon. Amazon and Flipkart are always at war with each other and are always at close heels. Amazon has an equally large number of products as Flipkart. In fact, Amazon apparently sells more than Flipkart. Since Amazon is an American company, it lacks the desi taste that would be preferred by an Indian. It would be wise to Indianise its Indian domain. It would then be an instant hit amongst the masses.
NO.2 Flipkart.com
This one has to come first hands down. The entire country is completely dependent on Flipkart for nearly all their shopping needs. Flipkart sells everything from gift vouchers to electronics to home appliances. In fact, statistics claim that there are more items on Flipkart than in a mall. Hence, Indians are heavily reliant on Flipkart for all their shopping needs.
NO.3 ALIBABA.COM
Estimated number of monthly visitors: 175.95 million globally (4.19 percent in India)
Alibaba is an internationally recognized major player in the e-commerce market, founded in China in 1999. Owned by Alibaba Group Holding, a massive multinational conglomerate holding company that specializes in all things online from e-commerce to online retail, Internet, and technology, Alibaba is a force in the international e-commerce space.
Beat out significantly by its Indian competitor, Flipkart, Alibaba has a similar offering with product categories including home and kitchen, tools and hardware, rubber and plastics, electrical equipment and supplies, vehicles and accessories, toys and hobbies, consumer electronics, apparel, and more.
Snapdeal is a completely Indian website and is often preferred by the masses for its cheap rates. It sells products at really low prices and hence, is a favorite of the masses. It is a good idea to buy from Snapdeal if you are looking for absolutely cheap prices. However, there have been times when consumers have complained of the products of Snapdeal and hence, some of them stay away from Snapdeal.
NO.5 MYNTRA.COMAn equally large number of women favor myntra over jabong. Myntra also has a large number of accessories and clothes on its online portal. It has a large number of categories as well and one can buy from a category of their choices. From western to ethnic to traditional, all kinds of clothes are sold on myntra.
Estimated number of monthly visitors: 47.23 million
IndiaMART is the largest online business-to-business marketplace in the country, founded in 1999 to connect buyers with suppliers. Today, IndiaMART has around 60 percent market share of the online B2B classifieds sector in India.
IndiaMART connects manufacturers, suppliers, and exporters, allowing them to promote and expose their products to one another via the platform. Covering just about anything you can possibly imagine, IndiaMART has categories including building and construction, industrial machinery, apparel, electronics, and even chemical, dyes, and solvents, to name just a few.
NO.7 BOOK MY SHOW
Estimated number of monthly visitors: 43.25 million
BookMyShow India is the number one online ticket vendor in India. Since opening its doors in 2007, it has grown to provide ticketing services in five countries, including the United Arab Emirates, Sri Lanka, the West Indies, and Indonesia.
Covering movies, events, plays, sports, activities, and tickets to monuments, as well as selling fan merchandise, BookMyShow is India’s one-stop-show to book entertainment and look for fan goods. Its major investor is the internationally renowned, TPG Growth.
Estimated number of monthly visitors: 20.84 million
Nykaa is another Indian founded brand which bucked the norm beginning as a pure e-commerce platform and then expanding to open a brick and mortar location in the Indira Gandhi International Airport in 2015.
Founded in 2012, Nykaa started as an online store selling beauty items in categories including makeup, skin, hair, appliances, personal care, fragrance, and LUXE. In more recent years, the brand has expanded its range, bringing on more brands as well as introducing its very own cosmetics and beauty line.
NO.9 FIRST CRY
Estimated number of monthly visitors: 16.94 million
Founded in 2010, firstcry.com is a pure e-commerce platform that specializes in goods for babies and children up to early teens. Owned by the Mahindra Venture, firstcry.com is the biggest children’s goods e-commerce site in Asia and now has brick and mortar stores across the country.
Anything one could imagine needing for their little ones can be found on the platform. Its categories include apparel, toys, books, feeding and nursing items, as well as mom and maternity products.
NO.10 IMG
Estimated number of monthly visitors: 14.62 million
1mg is an Indian online pharmacy making healthcare accessible, understandable, and affordable for its customers. Not only is the site a platform to purchase medicine and other healthcare products, but it acts as a portal to find information about the medication doctors prescribe them in order to better understand what they are taking.
Founded in 2015, 1mg provides services including online consultations, lab tests, and medical information, as well as products including fitness and nutrition products and supplements, healthcare devices, personal care, Ayurveda products, and homeopathy items.
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